Stop before you take that bitter gulp! This reel will reveal the most common mistakes when choosing your coffee. From lack of freshness to disastrous roasting decisions, we'll guide you through what to avoid so you don't ruin your next cup. Ready to get rid of bad coffee habits? Let's get started!

Ignore the Roasting Date: Buying coffee without verifying the roasting date is a common mistake. The freshness of the coffee is crucial for optimal flavor, so be sure to choose recently roasted beans. My recommendation, up to 6 months, but never overdue.

Not knowing the origin of coffee: Not knowing the origin of coffee can lead you to miss the opportunity to experience a wide range of flavors.

Do not consider the type of grain: Not all coffee beans are the same. There are two main types: Arabica and Robusta. Arabica coffee tends to be milder and has a more complex flavor, while Robusta tends to be stronger and more bitter. The choice depends on your personal preferences.

Neglecting grinding and roasting: Coffee grinding is essential and varies according to the brewing method. Buying pre-ground coffee without considering your brewing equipment can result in inconsistent flavor and less freshness.

Prioritizing Price over Quality: Always opting for the cheapest coffee can be a mistake. The quality of the coffee directly influences the tasting experience. In many cases, paying a little more guarantees a better quality of beans, processing and freshness. Do not be tempted by price alone; consider the relationship between quality and cost in order to obtain a truly satisfactory coffee.